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New sustainable Omega 3

British start-up New Horizons Global is benefitting from a UK government scheme that has seen the emerging omega-3 DHA player increase international sales and exposure for its food and animal feed businesses.

Omega-3 is essential to human health, but cannot be manufactured by the body. We normally obtain Omega-3 in our diets by eating fish such as Cod, Tuna, Salmon or by taking food supplements.

It continues to be widely reported in the media that global fish stocks are declining. This has led to decreased availability of fish products and also an increase in pricing. More focus is rightly being placed on fishing practises and locations to address the unsustainable rates of fishing in the world today.

The Omega Vie brand, from New Horizons Global, offers a safe and effective alternative source of Omega-3. As it is a natural, non-fish source of Omega-3, there is no issue with the sustainability of fish stocks and no concerns over contaminants.

Omega Vie is a natural source of Omega-3, derived from algae and is produced under fully controlled conditions to ensure the highest quality and purity.

New Horizons Global have simply cut fish out of the loop and gone right to the start of the food chain. Omega-3 does not occur naturally in fish. Fish eat algae (or indeed big fish eat the little fish that eat the algae!) in order to obtain their nutrients including Omega-3. This means it does not contain allergens and is free of contaminants and toxins that can be found in fish.

The company said its use of the UK Trade and Investment (UKTI)’s paid-for Overseas Market Introduction Service (OMIS) had opened diplomatic and business doors in markets such as Latin America and the Middle East.

Last updated: 30-03-2011